Client Project 4
Summary
Client: Katjes
Industry: Confectionery & Snacks
Services Provided: Design • Construction • I&D
Result: Boosted brand awareness & product visibility, standing out among industry giants.
About Client
Katjes is a German confectionery brand known for its gelatin-free, vegetarian & vegan candies.
They are pioneers in sustainability, plant-based living, and bold marketing campaigns, making them a favorite across Europe.
Challenges
Returning to the Sweets & Snacks Expo for the third time, Katjes wanted more than a booth — they needed an immersive, sustainable, and “Insta-worthy” experience to:
- Launch two new product lines — Cosmic Visions & Wild & Free
- Reflect their vegan & eco-friendly values
- Stand out among the biggest candy brands
- Generate social media buzz and foot traffic
Solution
Cosmic Visions Zone
- Fortune Teller Experience with glowing signage & a vintage arcade-style photo booth
- Cozy lounge with pink & neon purple décor, crystal ball centerpiece, and plush seating
- Designed for interaction + photo-sharing moments
Wild & Free Zone
- Western-themed backdrop with cactus props, pink stools & rope toss game
- Live country music for a fun, sensory atmosphere
- Perfect for social media content creation
Sustainable by Design
- Reused metal framing & recyclable graphics
- Fully reusable pink carpet & real plants (no plastic décor)
- Functional layout with hidden storage & branded product displays
Results
Crowd magnet — attendees lined up for photos before the show even opened
High social media engagement — influencers posted TikToks & Instagram Reels
Boosted brand visibility & product awareness
Seamless execution — praised by Katjes for attention to detail & flawless installation
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Premium acrylic displays and brochure holders built to elevate your brand and boost visibility.